Pantry Brand · Tomato Ketchup · 32oz

Made with
real tomatoes.

A 32oz family-pantry ketchup, built on a classic recipe and priced for the everyday cart. Now coming to retail.

32 OZ Family Size
Real Tomatoes
Squeeze Bottle
For Retail Buyers → Read Our Story
Fresh Off the Vine 32oz Tomato Ketchup bottle
straight from
the field
Made with real tomatoes 32oz family size Classic American recipe Now in stores
Fresh Off the Vine ketchup bottle
The Product

One bottle. Built for the everyday table.

Tomato ketchup in a 32oz inverted squeeze bottle — the family-pantry standard. Classic recipe with the sweetness profile shoppers recognize, priced for the weeknight cart. No fuss, no premium markup, no compromise on the basics.

Size
32 oz
Family / shelf-standard
Recipe
Classic
Heinz-style sweetness
Format
Squeeze PET
Inverted, no-mess
Origin
USA
Real tomatoes
Our Story

A pantry staple, built for now.

Ketchup is the most ordinary thing in the grocery aisle — and somehow it's gotten complicated. Premium tiers. Specialty sweeteners. Boutique price tags on a bottle of red.

Fresh Off the Vine is built on the opposite idea. One bottle. One classic recipe. A price that respects the weeknight grocery run. A label that earns its place on the table — not on a magazine cover.

It's the ketchup your fries actually want.

— from the vine
Fresh Off the Vine · 2026
What's Inside

The basics, done right.

01
Real tomatoes,
real flavor.
No artificial coloring. No mystery thickeners. The recipe is the recipe — tomatoes, vinegar, sweetener, spice. The way ketchup is supposed to taste.
02
Built for the
family budget.
Priced cleanly between store brand and the category leaders. A bottle that earns its spot in the cart without the premium markup or the budget compromise.
03
Made in the
USA.
Produced with American ingredients, American packaging, and a label that's proud of where it comes from. Farm-painted, family-pantry.
On the Table

Whatever fries you've got, we belong on them.

🍔
Burgers
Smash, double, classic
🍟
Fries
Crinkle, shoestring, sweet potato
🌭
Hot Dogs
Ballpark, summer cookout
🥚
Eggs & Hash
Sunday breakfast standard
For the Trade

A value-branded ketchup.

Single-SKU rollout. $2.49 MSRP. $1.89 wholesale. Built for category managers looking to anchor the value shelf with a real brand — not a private label, not a premium up-charge. A shelf story buyers can actually sell internally.

$2.49
MSRP · 32oz
$1.89
Wholesale per unit
24%
Retailer margin
12 / case
Case pack standard
View Wholesale Page → Request Trade Deck
Fresh Off the Vine bottle for the trade
32
OZ
In Stores Soon

The ketchup your fries
actually want.

Available to retail buyers now. Consumer rollout following confirmed shelf placements. Get in touch — we'll send the trade deck and pricing.

For Retail Buyers → Email Us